October 26th, 2020

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Latest Posts

How to Increase Retention Rate with User Experience

In this article, we will explain the relationship between user experience and retention rate with a beginner's guide to improve user experience.

August 12th, 2020

The Ultimate Guide to Customer Persona

For a long time, marketing's purpose was solely selling. However, with the ad fatigue of customers, things have changed. Marketing turned into a competition in which value wins.

August 3rd, 2020

How to Do A/B Testing

You develop a new feature that your users have been waiting for and suddenly all the metrics go up. How can you be sure that the reason for the recent spike is because of the feature you added and not because of the recent press coverage of your company? Welcome to the world of a/b testing.

July 25th, 2020